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Ty Pennington Signs on as Spokesperson for Lapolla Industries, Leading Spray Foam Insulation Brand

Star of “Extreme Makeover: Home Edition” to Raise Awareness about the Advantages of Choosing Spray Foam Insulation during Home Construction and Renovations
Houston, TX, May 19, 2014Lapolla Industries, Inc. (“Lapolla”) (OTCQB: LPAD), a Houston-based global supplier and manufacturer of spray polyurethane foam insulation, reflective roof coatings, and equipment, has announced that home improvement superstar, Ty Pennington, will act as the Company’s official spokesperson. Ty will promote Lapolla’s products in upcoming national and local campaigns, as well as make appearances at international trade shows and participate in consumer events, media relations and social media activities.

“Ty Pennington is one of the most trusted names and faces in home improvement and renovation. We view our partnership with Ty as an opportunity to reach a broader audience to educate them on the importance and value of spray foam insulation,” said Doug Kramer, President and Chief Executive Officer of Lapolla Industries. “Like Lapolla’s foam insulation, Ty is recognized and respected by contractors, builders, and home owners for his innovative and intelligent techniques for improving homes.”

Mr. Pennington is best known for hosting and leading the design team on “Extreme Makeover: Home Edition.” Prior to that role, he was the lead carpenter on TLC’s “Trading Spaces.” He is also the author of two books on home improvement.

“For years, I’ve been bringing attention to the importance of purposeful and creative home renovation,” said Ty Pennington. “By teaming up with Lapolla, we have an opportunity to build awareness about the importance of proper insulation to create significant energy savings to the entire residential market. The best home construction in the world needs the best, most efficient insulation to be truly effective for home owners.”

Ty’s role with the Company is aligned with the beginning of the home construction and renovation season, a time when Lapolla’s environmentally friendly products are top of mind. The Company’s products are known for their ability to reduce energy consumption in the residential, industrial and commercial markets for both new construction and retrofit applications, preventing heat or air conditioning from escaping. Lapolla’s spray foam can cut a buildings’ energy use by up to 40 percent for the life of the structure.

Lapolla also recently announced that its AirTight®Division is implementing a Multi-Family Energy Savings Program to contribute to additional savings – amounting to more than 55 percent – for landlords and property owners. This four-component program is a turn-key service that provides energy assessments and analysis with the assistance of independent consultants, project design, and regulatory due diligence to secure rebates from state and utility authorities.

Lapolla’s foam products include spray foam insulation for residential and commercial perimeter walls, crawl spaces and attic space applications. The Company also supplies spray foam and elastomeric coatings for low slope residential and commercial roofing. Lapolla supplies polyurethane as an adhesive for board stock insulation to roofing substrates for commercial and industrial applications as well as sundry items.

About Lapolla Industries, Inc.
Lapolla Industries, Inc. is a global supplier, and manufacturer of spray polyurethane foam insulation, reflective roof coatings, and equipment, designed to reduce energy consumption in the residential, industrial and commercial markets, for both new construction and retrofit applications. More information is available at www.lapolla.com.

Forward Looking Statements
Statements made in this press release that are not historical facts constitute “forward-looking statements” pursuant to Section 27A of the Securities Act of 1933, Section 21E of the Securities Exchange Act of 1934, and Private Securities Litigation Reform Act of 1995. Any such forward-looking statements should be considered in context with various disclosures made by Company about its business. All information herein is as of date hereof. Company undertakes no duty to update any forward-looking statement.

Investor Contacts:
Todd Fromer / Phil Carlson
KCSA Strategic Communications
Phone: 212-896-1215 / 212-896-1233
Email: [email protected] / [email protected]

Media Contacts:
Samantha Wolf / Jon Goldberg
KCSA Strategic Communications
Phone: 212-896-1220 /212-896-1282
Email: [email protected]  / [email protected]